Do You Want To Fall Back In Love With Medical Affairs?
Whether you work in or with Medical Affairs, the latest episode of the BioPharma Revolution podcast by Brandcast Health featuring Wolf Medical's Laragh de Bhulbh will inspire you to be more collaborative, strategic and impactful as a cross-functional team.
Medical Affairs plays a crucial role in the pharmaceutical industry, bridging the gap between brands and healthcare professionals (HCPs). However, despite the immense potential impact, Medical Affairs professionals often face challenges. Wolf Medical’s Laragh de Bhulbh, shares insights on how to break down barriers, work in successful cross-functional teams, and take part in creative problem-solving.
From insights to scientific narratives, from creating relationships to supporting HCPs, those in medical affairs roles can create impact across the whole customer journey. This impact extends beyond business: it enables industry to collaborate with HCPs, support initiatives to enhance the patient journey, and improve patient outcomes.
But despite the value that Medical Affairs can bring, life in medical affairs can be frustrating. Medical teams often struggle to measure and demonstrate their impact leading to a lack of visibility within the organisation leaving those in Medical Affairs roles feeling under-appreciated.
However, all this can change. In conversation with Dan Buckland of Brandcast Health, Laragh shared her insights and actionable advice on how to break down barriers, work in successful, single-minded, cross-functional teams, engage in creative problem-solving, and fall back in love with your role as a medical affairs expert.
In this episode, find out more about:
Collaboration: How to collaborate more effectively with cross-functional colleagues
Insights: How to collect meaningful insights that drive impact
Objectives: How to develop measurable objectives that deliver impact
Strategy: How to think strategically in medical affairs
Fail-Forward: The importance of adopting a fail-forward approach
If you're ready to take action and want to start exploring how your medical campaigns can reach the next level, don't hesitate to get in touch with Wolf Medical or Brandcast Health. Make sure you subscribe to the Biopharma Revolution podcast to stay up to date with the latest industry insights.
If you’re ready to level up your Medical Affairs and Cross-functional teams contact Wolf Medical today on info@wolfmedical.ie
We hope this episode inspires you to reimagine your role and impact in medical affairs.
